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~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~isPartOf:"International journal of consumer studies"
~person:"Grønhaug, Kjell"
~subject:"Internet marketing"
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Grønhaug, Kjell
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International journal of advertising : the quarterly review of marketing communications
International journal of consumer studies
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The effect of ad value, ad placement and ad execution on the perceived instrusiveness of web advertisements
Ying, Lou
;
Korneliussen, Tor
;
Grønhaug, Kjell
- In:
International journal of advertising : the quarterly …
28
(
2009
)
4
,
pp. 623-638
Persistent link: https://www.econbiz.de/10003887889
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