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~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~isPartOf:"International journal of green economics : IJGE"
~isPartOf:"International journal of production economics"
~type_genre:"Article in journal"
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Search: subject_exact:"Öko-Marketing"
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International journal of advertising : the quarterly review of marketing communications
International journal of green economics : IJGE
International journal of production economics
Journal of business research : JBR
24
Business strategy and the environment
22
Journal of advertising : official publication of the American Academy of Advertising
16
International journal of hospitality management
14
Journal of marketing communications
14
Journal of retailing and consumer services
14
Marketing intelligence & planning
14
Cogent business & management
12
International journal of contemporary hospitality management
12
International journal of consumer studies
10
Journal of strategic marketing
9
Amfiteatru economic : an economic and business research periodical
8
Journal of international consumer marketing
8
International journal of advertising : the review of marketing communications
7
Journal of business ethics : JOBE
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of promotion management : JPM
7
Journal of travel and tourism marketing
7
Asia Pacific journal of marketing and logistics
6
Asia-Pacific journal of business administration
6
Industrial marketing management : the international journal for industrial and high-tech firms
6
International journal of green economics
6
Journal of Islamic marketing
6
Journal of global marketing
6
Journal of marketing management : MM
6
The journal of business & industrial marketing
6
Corporate social responsibility and environmental management
5
European research studies
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Global business review
5
Journal of hospitality marketing & management
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Journal of the Academy of Marketing Science
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Psychology & marketing
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International journal of economic perspectives : IJEP
4
Journal of Asia Pacific business
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Journal of consumer behaviour : an international research review
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Journal of marketing
4
Journal of promotion management : innovations in planning and applied research
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ECONIS (ZBW)
16
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1
Green brand management : nexus between brand attachment, satisfaction and loyalty of green products
Ratna, Vir Ved
;
Ojha, Raj Kumar
- In:
International journal of green economics : IJGE
16
(
2022
)
2
,
pp. 115-129
Persistent link: https://www.econbiz.de/10014312174
Saved in:
2
Impact of spirituality, religiosity, knowledge and attitude on green purchase intention in Pakistan
Aslam, Wajeeha
;
Razzaque, Owais
;
Arif, Imtiaz
;
Farhat, …
- In:
International journal of green economics : IJGE
16
(
2022
)
4
,
pp. 331-354
Persistent link: https://www.econbiz.de/10014312324
Saved in:
3
Relationship between green marketing and behavioural intention : empirical evidence from Indian consumers
Singh, Trilok Pratap
;
Khandelwal, Utkal
- In:
International journal of green economics : IJGE
15
(
2021
)
3
,
pp. 274-299
Persistent link: https://www.econbiz.de/10012940052
Saved in:
4
Manufacturer's encroachment strategy with substitutable green products
Li, Jin
;
Hu, Zening
;
Shi, Victor
;
Wang, Qian
- In:
International journal of production economics
235
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012519416
Saved in:
5
A paradigm shift in consumer behaviour towards green cosmetics : an empirical study
Sharma, Meghna
;
Trivedi, Prachi
;
Deka, Jimnee
- In:
International journal of green economics : IJGE
15
(
2021
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10012670371
Saved in:
6
Suggested administrative management on green purchasing behaviour in Vietnam
Ha Nam Khanh Giao
- In:
International journal of green economics : IJGE
14
(
2020
)
2
,
pp. 108-120
Persistent link: https://www.econbiz.de/10012510774
Saved in:
7
Sustainable consumption : associated factors and scale validation to measure appliance purchase intentions
Reyes-Rueda, Fabian
;
Rojas-Berrio, Sandra
- In:
International journal of green economics : IJGE
14
(
2020
)
3
,
pp. 191-206
Persistent link: https://www.econbiz.de/10012510810
Saved in:
8
Cognitive factors influencing green consumption behaviour of young millennials : an empirical check on Indian consumers
Khan, Sher Jahan
;
Chauhan, Chetna
;
Ul Akram, Manzoor
- In:
International journal of green economics : IJGE
14
(
2020
)
4
,
pp. 293-314
Persistent link: https://www.econbiz.de/10012510853
Saved in:
9
Fair sharing and eco-efficiency in green responsibility and green marketing policy
Chen, Yenming J.
;
Chen, Tsung-Hui
- In:
International journal of production economics
217
(
2019
),
pp. 232-245
Persistent link: https://www.econbiz.de/10012129264
Saved in:
10
Green marketing and consumerism as social change in China : analyzing the literature
Zhu, Qingyun
;
Sarkis, Joseph
- In:
International journal of production economics
181
(
2016
),
pp. 289-302
Persistent link: https://www.econbiz.de/10011619391
Saved in:
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