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~isPartOf:"International journal of advertising : the review of marketing communications"
~subject:"Consumer behaviour"
~type_genre:"Aufsatzsammlung"
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International journal of advertising : the review of marketing communications
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Icoria special issue
Rosengren, Sara
(
ed.
);
Eisend, Martin
(
ed.
)
-
2021
Persistent link: https://www.econbiz.de/10012498511
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Luxury brand advertising
Ko, Eunju
(
ed.
)
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2020
Persistent link: https://www.econbiz.de/10012260268
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