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~isPartOf:"International journal of arts management"
~isPartOf:"Journal of travel research : a quarterly publication of the Travel and Tourism Research Association"
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City marketing
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International journal of arts management
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
City branding : theory and cases
26
Branding Chinese mega-cities : policies, practices and positioning
16
Journal of business research : JBR
10
SpringerLink / Bücher
9
The journal of brand management : an international journal
9
Strategic place branding methodologies and theory for tourist attraction
8
Journal of travel and tourism marketing
7
Business Improvement Districts (BID) : Grundlagen - Konzepte - Perspektiven
5
Journal of urban economics and management : a quarterly journal of Iran Urban Economics Scientific Association
5
Stadtmarketing : Stand und Perspektiven eines kooperativen Stadtmanagements
5
Tourism management : research, policies, practice
5
Arbeitsmaterialien zur Raumordnung und Raumplanung
4
Destination branding : creating the unique destination proposition
4
Event tourism and destinations : case studies and best practice
4
Innovatives Markenmanagement
4
International journal of leisure and tourism marketing : IJLTM
4
Journal of marketing management : MM
4
Stadt- und Standortmarketing : Analysen, Erfahrungen, Perspektiven
4
Arbeitspapiere des Fachgebietes BWL, Marketing
3
Bcsd-Schriftenreihe
3
Brands and branding geographies
3
European journal of marketing : EJM
3
Europäische Hochschulschriften / 5
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Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Kooperatives Stadtmarketing : Konzepte, Strategien und Instrumente zur Erhöhung der Attraktivität einer Stadt
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Marketing theory
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Springer eBook Collection
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StadtLandMarke : strategische Markenführung als Erfolgsfaktor im Location-Branding
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Strategic marketing in tourism services
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The marketing review
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Advancing insights on brand management
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Berichte aus der Betriebswirtschaft
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Berichte und Gutachten / Deutsches Institut für Entwicklungspolitik, DIE
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Brands with a conscience : how to build a successful and responsible brand
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Difu-Beiträge zur Stadtforschung
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Diskussionsbeiträge / Fachbereich Wirtschaftswissenschaft, FernUniversität in Hagen : Diskussionspapier
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Effects, role and significance
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Erfurter Hefte zum angewandten Marketing
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European cities in dynamic competition : theory and case studies on urban governance, strategy, cooperation and competitiveness
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ECONIS (ZBW)
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1
Customer-based place brand equity and tourism : a regional identity perspective
Bose, Sunny
;
Pradhan, Sudeepta
;
Bashir, Makhmoor
;
Roy, …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
3
,
pp. 511-527
Persistent link: https://www.econbiz.de/10012880233
Saved in:
2
The elusive destination brand and the ATLAS wheel of place brand management
Kavaratzis, Mihalis
;
Hatch, Mary Jo
- In:
Journal of travel research : a quarterly publication of …
60
(
2021
)
1
,
pp. 3-15
Persistent link: https://www.econbiz.de/10012425161
Saved in:
3
Sense of place : the importance for destination branding
Campelo, Adriana
;
Aitken, Robert
;
Thyne, Maree
;
Gnoth, …
- In:
Journal of travel research : a quarterly publication of …
53
(
2014
)
2
,
pp. 154-166
Persistent link: https://www.econbiz.de/10010254360
Saved in:
4
Effects of DMO coordination on destination brand identity : a mixed-method study on the city of Edinburgh
Bregoli, Ilenia
- In:
Journal of travel research : a quarterly publication of …
52
(
2013
)
2
,
pp. 212-224
Persistent link: https://www.econbiz.de/10009749854
Saved in:
5
Picasso's Guernica : the strength of an art brand in destination e-branding
Plaza, Beatriz
;
Haarich, Silke N.
;
Waldron, Courtney M.
- In:
International journal of arts management
15
(
2012/13
)
3
,
pp. 53-64
Persistent link: https://www.econbiz.de/10009763868
Saved in:
6
Managing cultural events and meetings activities in European urban destinations
Canali, Silvia
;
D'Angella, Francesca
- In:
International journal of arts management
11
(
2008/09
)
3
,
pp. 59-72
Persistent link: https://www.econbiz.de/10003867552
Saved in:
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