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~isPartOf:"International journal of business and systems research : IJBSR"
~person:"Yeboah-Asiamah, Eric"
~subject:"Beziehungsmarketing"
~type_genre:"Article in journal"
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Beziehungsmarketing
Bankgeschäft
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Banking services
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Confidence
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Customer satisfaction
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Electronic Banking
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Electronic banking
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Electronic money
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Elektronisches Geld
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Ghana
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Kundenzufriedenheit
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Mobile communications
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Mobilkommunikation
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Relationship marketing
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Vertrauen
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loyalty
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mobile money
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satisfaction
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systems
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technology
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trust
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unbanked
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usage
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young banked
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Yeboah-Asiamah, Eric
Gonçalves Filho, Cid
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Mackin, Eric Ato
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Monteiro, Plínio Rafael Reis
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Narteh, Bedman
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Simplício, Melissa Morais
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Analysis of young banked and unbanked customers' usage, satisfaction, trust and loyalty for mobile money services in Ghana
Narteh, Bedman
;
Yeboah-Asiamah, Eric
;
Mackin, Eric Ato
- In:
International journal of business and systems research …
16
(
2022
)
1
,
pp. 40-64
Persistent link: https://www.econbiz.de/10012798198
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