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~isPartOf:"International journal of business competition and growth : IJBCG"
~person:"Bauer, Hans H."
~person:"Rajagopal"
~subject:"Wine industry"
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Effects of critical brand elements on wine purchasing behaviour in the Mexican market
Fernández Reyes, Lucía
;
Rajagopal
- In:
International journal of business competition and …
3
(
2014
)
3
,
pp. 189-212
Persistent link: https://www.econbiz.de/10010393792
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