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~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"Journal of customer behaviour"
~subject:"Active loyalty"
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Journal of customer behaviour
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Hotel loyalty programs : how valuable is valuable enough? : Lijia (Karen) Xie and Chih-Chien Chen
Xie, Lijia Karen
;
Chen, Chih-chien
- In:
International journal of contemporary hospitality management
26
(
2014
)
1
,
pp. 107-129
Persistent link: https://www.econbiz.de/10010249707
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