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~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Psychology & marketing"
~language:"eng"
~subject:"Consumer behaviour"
~type_genre:"Amtsdruckschrift"
~type_genre:"Article in journal"
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Consumer behaviour
Konsumentenverhalten
1,208
Hotel industry
343
Hotellerie
341
Advertising effects
321
Werbewirkung
321
Brand management
268
Markenführung
268
Brand image
260
Markenimage
260
Beziehungsmarketing
259
Relationship marketing
259
Customer satisfaction
229
Kundenzufriedenheit
229
USA
219
United States
218
Social Web
214
Social web
214
Hospitality industry
213
Gastgewerbe
212
Internet marketing
212
Online-Marketing
211
Service quality
211
Dienstleistungsqualität
210
Advertising
208
Werbung
204
Gastronomie
165
Restaurant industry
165
Emotion
161
Viral marketing
157
Virales Marketing
157
Marketing management
155
Marketingmanagement
155
Tourism
139
Tourism industry
133
Tourismuswirtschaft
133
Brand
129
Markenartikel
128
Bibliometrics
116
Bibliometrie
116
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105
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1,198
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10
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Amtsdruckschrift
Article in journal
Aufsatz in Zeitschrift
1,208
Collection of articles of several authors
10
Sammelwerk
10
Case study
3
Fallstudie
3
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English
Author
All
Han, Heesup
12
Jang, Soocheong
10
Woodside, Arch G.
10
Yi, Youjae
9
Bigné Alcañiz, J. Enrique
6
Muehling, Darrel D.
6
Sung, Yongjun
6
Bilgihan, Anil
5
Chan, Eugene Y.
5
Flavián Blanco, Carlos
5
Jeong, Miyoung
5
Lim, Weng Marc
5
Spence, Charles
5
Um, Nam-Hyun
5
Wiedmann, Klaus-Peter
5
Bagozzi, Richard P.
4
Chua, Bee-Lia
4
Das, Gopal
4
Fong, Lawrence Hoc Nang
4
Grewal, Dhruv
4
Gvili, Yaniv
4
Herrmann, Andreas
4
Hollebeek, Linda D.
4
Hwang, Jinsoo
4
Kim, Jooyoung
4
Kim, Jungkeun
4
Kim, Seongseop
4
Kim, Soojin
4
Kim, Soojung
4
Law, Chun Hung Roberts
4
Lowe, Ben
4
Mattila, Anna S.
4
Park, Jooyoung
4
Paul, Justin
4
Pitt, Leyland F.
4
Pradhan, Debasis
4
Rauschnabel, Philipp A.
4
Sauer, Nicola E.
4
Schultz, Don E.
4
Sprott, David E.
4
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International journal of contemporary hospitality management
Journal of marketing communications
Psychology & marketing
Journal of retailing and consumer services
1,930
Journal of business research : JBR
1,892
International journal of consumer studies
754
International journal of hospitality management
723
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
European journal of marketing : EJM
348
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of international consumer marketing
312
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Marketing letters : a journal of research in marketing
289
The journal of consumer marketing
284
Cogent business & management
283
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Journal of marketing
277
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
Marketing intelligence & planning
241
Food policy : economics planning and politics of food and agriculture
240
Young consumers : insight and ideas for responsible marketers
240
Journal of food products marketing
231
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ECONIS (ZBW)
1,208
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1
Adbusting : how advertising altered by activists affects brands
Maier, Erik
;
Mafael, Alexander
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 938-957
Persistent link: https://www.econbiz.de/10014519056
Saved in:
2
AI and supportive technology experiences of customers with visual impairments in hotel, restaurant, and travel contexts
Liu, Aijing
;
Ma, Emily Jintao
;
Wang, Yao-Chin
;
Xu, Shi
; …
- In:
International journal of contemporary hospitality management
36
(
2024
)
1
,
pp. 274-291
Persistent link: https://www.econbiz.de/10014483425
Saved in:
3
Augmented reality marketing and consumer-brand relationships : how closeness drives brand love
Rauschnabel, Philipp A.
;
Hüttl-Maack, Verena
;
Ahuvia, …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 819-837
Persistent link: https://www.econbiz.de/10014518840
Saved in:
4
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
Saved in:
5
Bleeding hearts and heartless believers : how political ideology impacts consumer grit and moral consumer choices
Pant, Logan
;
Kidwell, Blair
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 1036-1044
Persistent link: https://www.econbiz.de/10014530890
Saved in:
6
Business cycle effects on consumer behavior : a conceptual framework and research agenda
Hampson, Daniel P.
;
Xie, Yi
;
Li, Weiyi
;
Kou, Sining
; …
- In:
Psychology & marketing
41
(
2024
)
2
,
pp. 379-393
Persistent link: https://www.econbiz.de/10014467578
Saved in:
7
Consumer guilt proneness scale : assessing individual differences in responses to transgressive consumption situations
Martins, Carla C.
;
Silva, Susana C.
;
Radomska, Joanna
; …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 838-859
Persistent link: https://www.econbiz.de/10014519042
Saved in:
8
Counterfeits can benefit original products when people are caught using counterfeits
Wang, Liangyan
;
Wang, Qin
;
Chan, Eugene Y.
;
Keller, L. R.
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 977-988
Persistent link: https://www.econbiz.de/10014519136
Saved in:
9
CRYPTO-MANIA : how fear-of-missing-out drives consumers' (risky) investment decisions
Friederich, Felix
;
Meyer, Jan-Hinrich
;
Matute, Jorge
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 102-117
Persistent link: https://www.econbiz.de/10014467472
Saved in:
10
Cue-reactivity to brand logos of consumers with a compulsive buying tendency : a consumer neuroscience perspective
Hubert, Mirja
;
Hubert, Marco
;
Mariani, Marcello M.
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 677-692
Persistent link: https://www.econbiz.de/10014467630
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