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~isPartOf:"International journal of entrepreneurship and small business"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Service franchising : a global perspective"
~person:"Nyadzayo, Munyaradzi W."
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Nyadzayo, Munyaradzi W.
Alon, Ilan
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International journal of entrepreneurship and small business
Journal of business research : JBR
Service franchising : a global perspective
Industrial marketing management : the international journal for industrial and high-tech firms
1
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The determinants of franchise brand loyalty in B2B markets : an emerging market perspective
Nyadzayo, Munyaradzi W.
;
Matanda, Margaret J.
; …
- In:
Journal of business research : JBR
86
(
2018
),
pp. 435-445
Persistent link: https://www.econbiz.de/10011855371
Saved in:
2
The impact of franchisor support, brand commitment, brand citizenship behavior, and franchisee experience on franchisee-perceived brand image
Nyadzayo, Munyaradzi W.
;
Matanda, Margaret J.
;
Ewing, …
- In:
Journal of business research : JBR
68
(
2015
)
9
,
pp. 1886-1894
Persistent link: https://www.econbiz.de/10011384162
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