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~isPartOf:"International journal of entrepreneurship and small business"
~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Journal of world business : JWB"
~subject:"Globalisierung"
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Search: subject:"Kultur"
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Globalisierung
National culture
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Consumer behaviour
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consumer ethnocentrism
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Bizarrias, Flávio Santino
1
Cleveland, Mark
1
Cucato, Jussara da S. T.
1
Dimitratos, Pavlos
1
Hawawini, Gabriel A.
1
Johnson, Jeffrey E.
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Laroche, Michel
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Petrou, Andreas
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Strehlau, Vivian I.
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International journal of entrepreneurship and small business
Journal of international consumer marketing
Journal of world business : JWB
Journal of business research : JBR
9
A World Bank policy research report
4
International marketing review
4
Edward Elgar E-Book Archive
3
Globalizing communications
3
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
3
Multinational enterprises and emerging challenges of the 21st century
3
SpringerLink / Bücher
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The American journal of economics and sociology
3
A cultural forum
2
Advances in media, entertainment, and the arts (AMEA) book series
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Central currents in globalization
2
Comparative economic research : Central and Eastern Europe
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Contemporary issues in business and globalization
2
Culture and public relations : links and implications
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HWWA discussion paper
2
International business review : the official journal of the European International Business Academy
2
International journal of Chinese culture and management : IJCCM
2
International journal of business and globalisation : IJBG
2
Journal of global marketing
2
New global studies
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Politics and power in the multinational corporation : the role of institutions, interests and identities
2
Routledge advances in sociology
2
Routledge communication series
2
Schriften des Zentralinstituts für Regionalforschung der Universität Erlangen-Nürnberg
2
The European journal of development research : journal of the European Association of Development Research and Training Institutes (EADI)
2
The cultures and globalization series
2
The international journal of human resource management
2
(Biblioteka Paradigme)
1
AMS review : official publication of the Academy of Marketing Science
1
Academy of Management learning & education : AMLE
1
Accounting, auditing & accountability journal
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Administrative science quarterly : ASQ ; dedicated to advancing the understanding of administration through empirical investigation and theoretical analysis
1
Advances in business strategy and competitive advantage (ABSCA) book series
1
Advances in media, entertainment, and the Arts (AMEA) book series
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Africa journal of management
1
Aktuelle Analysen / Hanns-Seidel-Stiftung, Akademie für Politik und Zeitgeschehen
1
Alternativas
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ECONIS (ZBW)
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1
Xenocentrism, ethnocentrism, and global culture influence on consumer preference for global and local brands
Cucato, Jussara da S. T.
;
Bizarrias, Flávio Santino
; …
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 351-366
Persistent link: https://www.econbiz.de/10014321486
Saved in:
2
Choosing identity in the global cultural supermarket : the German consumption of the Afro-Brazilian Capoeira
Rocha, Mariana Bussab Porto da
;
Strehlau, Vivian Iara
- In:
Journal of international consumer marketing
32
(
2020
)
3
,
pp. 194-209
Persistent link: https://www.econbiz.de/10012259375
Saved in:
3
The intersection of global consumer culture and national identity and the effect on Japanese consumer behavior
Cleveland, Mark
;
Laroche, Michel
;
Takahashi, Ikuo
- In:
Journal of international consumer marketing
27
(
2015
)
5
,
pp. 364-387
Persistent link: https://www.econbiz.de/10011410261
Saved in:
4
Strategic decision-making processes in internationalization : does national culture of the focal firm matter?
Dimitratos, Pavlos
;
Petrou, Andreas
;
Plakoyiannaki, …
- In:
Journal of world business : JWB
46
(
2011
)
2
,
pp. 194-204
Persistent link: https://www.econbiz.de/10008935753
Saved in:
5
The home country in the age of globalization : how much does it matter for firm performance?
Hawawini, Gabriel A.
;
Subramanian, Venkat
;
Verdin, Paul J.
- In:
Journal of world business : JWB
39
(
2004
)
2
,
pp. 121-135
Persistent link: https://www.econbiz.de/10002097574
Saved in:
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