//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of hospitality management"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft"
~person:"Spickschen, Jan"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Unternehmensmarke"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Bibliometrics
1
Bibliometrie
1
Brand architecture
1
Brand management
1
Financial services
1
Finanzdienstleistung
1
International
1
Markenarchitektur
1
Markenführung
1
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Arbeitspapier
1
Working Paper
1
Language
All
German
1
Author
All
Spickschen, Jan
Burmann, Christoph
5
Batista-Foguet, Joan Manel
1
Foroudi, Pantea
1
Garanti, Zanete
1
Hur, Won-moo
1
Igbudu, Nicholas
1
Iglesias, Oriol
1
Jentschke, Mirjam
1
Kim, Hanna
1
Kullmann, Mathias
1
Melanthiou, Yioula
1
Popoola, Temitope
1
Qu, Hailin
1
Schaefer, Katharina
1
Scheuermann, Mirjam
1
Sheinin, Daniel A.
1
Singh, Jatinder Jit
1
Vinuales, Gema
1
Vrontis, Demetris
1
Wang, Yao-Chin
1
Woo, Jeong
1
Yang, Jing
1
more ...
less ...
Published in...
All
International journal of hospitality management
International journal of internet marketing and advertising : IJIMA
Journal of business ethics : JOBE
LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Die Relevanz der Corporate Brand in der Markenarchitekturgestaltung internationaler Finanzdienstleister
Burmann, Christoph
;
Spickschen, Jan
-
2004
Persistent link: https://www.econbiz.de/10002195833
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->