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~isPartOf:"International journal of hospitality management"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft"
~person:"Wang, Yao-Chin"
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International journal of hospitality management
International journal of internet marketing and advertising : IJIMA
Journal of business ethics : JOBE
LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
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The formation of sub-brand love and corporate brand love in hotel brand portfolios
Wang, Yao-Chin
;
Qu, Hailin
;
Yang, Jing
- In:
International journal of hospitality management
77
(
2019
),
pp. 375-384
Persistent link: https://www.econbiz.de/10011988651
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