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~isPartOf:"International journal of hospitality management"
~isPartOf:"The journal of business & industrial marketing"
~subject:"Messebeteiligung"
~subject:"Tourism"
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International journal of hospitality management
The journal of business & industrial marketing
Trade show management : planning, implementing and controlling of trade shows, conventions and events
10
Industrial marketing management : the international journal for industrial and high-tech firms
4
Schriften zu Marketing und Management
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Journal of business-to-business marketing
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Göttinger handwerkswirtschaftliche Studien
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Journal of travel and tourism marketing
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Field guide to case study research in business-to-business marketing and purchasing
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GITAM journal of management : a quarterly publication of GITAM Institute of Management
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Handbuch der Marktforschung
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Ifo-Schnelldienst
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International journal of services, economics and management
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Journal of customer behaviour
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of international trade & commerce
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Linde international
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Markenkommunikation und Beziehungsmarketing
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Strategic market creation : a new perspective on marketing and innovation management
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Temporary knowledge ecologies : the rise of trade fairs in the Asia-Pacific region
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Tourism economics : the business and finance of tourism and recreation
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1
Perspectives of organizers and exhibitors on the performance assessment of exhibitors at an International Travel Fair
Fang, Chin-yi
;
Ding, Yu-Chun
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012241733
Saved in:
2
Macroeconomic impact on trade show goals
Adams, Russell
;
Coyle, Tom
;
Downey, Clara
;
Lovett, Marvin
- In:
The journal of business & industrial marketing
32
(
2017
)
5
,
pp. 710-721
Persistent link: https://www.econbiz.de/10011692496
Saved in:
3
Trade show and exhibition marketing
Bettis-Outland, Harriette
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003976039
Saved in:
4
Structure, strategy and performance of exhibitors at individual booths versus joint booths
Skallerud, Kåre
- In:
The journal of business & industrial marketing
25
(
2010
)
4
,
pp. 259-267
Persistent link: https://www.econbiz.de/10003976051
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