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~isPartOf:"International journal of hospitality management"
~person:"Lee, Timothy J."
~subject:"Brand management"
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Brand management
Brand equity
2
Brand image
2
Consumer behaviour
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Gastronomie
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Markenführung
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Markenimage
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Chain restaurant
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Consumer-based brand
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Firmenimage
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Global restaurant brands
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Individual cultural values
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Lee, Timothy J.
King, Ceridwyn
6
Ahn, Jiseon
4
Han, Heesup
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Back, Ki-Joon
3
Jang, Soocheong
3
Kang, Juhee
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Wang, Yao-Chin
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Chua, Bee-Lia
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Han, Sung Ho
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Hyun, Sunghyup Sean
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Khan, Imran
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Kim, Dohee
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Kim, Jinkyung Jenny
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Law, Chun Hung Roberts
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Lee, Choong-Ki
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Lee, Seonjeong
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Li, Yong-Quan
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Loureiro, Sandra Maria Correia
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Lu, Lu
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Magnini, Vincent P.
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Su, Na
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Sung, Kyongsik
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Tang, Liang
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Wong, IpKin Anthony
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Wu, Luorong
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Zhang, Shu-Ning
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International journal of hospitality management
International journal of contemporary hospitality management
1
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ECONIS (ZBW)
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The interaction between individual cultural values and the cognitive and social processes of global restaurant brand equity
Han, Sung Ho
;
Chen, Cheng-Hao Steve
;
Lee, Timothy J.
- In:
International journal of hospitality management
94
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012495106
Saved in:
2
Consumer-based chain restaurant brand equity, brand reputation, and brand trust
Han, Sung Ho
;
Bang, Nguyen
;
Lee, Timothy J.
- In:
International journal of hospitality management
50
(
2015
),
pp. 84-93
Persistent link: https://www.econbiz.de/10011387992
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