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~isPartOf:"International journal of hospitality management"
~person:"Wu, Shwu-ing"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Hotel industry
3
Hotellerie
3
Relationship marketing
3
Taiwan
3
Firm performance
2
Unternehmenserfolg
2
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Wu, Shwu-ing
Han, Heesup
17
Jang, Soocheong
10
Hyun, Sunghyup Sean
9
Mattila, Anna S.
9
Wong, IpKin Anthony
7
Qu, Hailin
6
Kim, Wansoo
5
Ahn, Jiseon
4
Busser, James A.
4
Hwang, Jinsoo
4
Lee, Choong-Ki
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Prentice, Catherine
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Ryu, Kisang
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Shulga, Lenna V.
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So, Kevin Kam Fung
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Song, Hak-jun
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Tanford, Sarah
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Yu, Jongsik
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3
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3
Chua, Bee-Lia
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DiPietro, Robin B.
3
Gao, Yixing
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Ha, Jooyeon
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3
Im, Jinyoung
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Kim, Woo Gon
3
Lai, Ivan K. W.
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Lee, Jin-soo
3
Raab, Carola
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Tajeddini, Kayhan
3
Wei, Wei
3
Xu, Xun
3
Assaf, A. Georges
2
Bonfanti, Angelo
2
Bonn, Mark Andrew
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Bulchand-Gidumal, Jacques
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International journal of hospitality management
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ECONIS (ZBW)
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The relationships between CRM, RQ, and CLV based on different hotel preferences
Wu, Shwu-ing
;
Li, Pei-chi
- In:
International journal of hospitality management
30
(
2011
)
2
,
pp. 262-271
Persistent link: https://www.econbiz.de/10008907651
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2
The relationship between CRM, RM, and business performance : a study of the hotel industry in Taiwan
Wu, Shwu-ing
;
Lu, Jianrong
- In:
International journal of hospitality management
31
(
2012
)
1
,
pp. 276-285
Persistent link: https://www.econbiz.de/10009406130
Saved in:
3
Comparison between hotels and motels using CRM effect model : an empirical study in Taiwan
Wu, Shwu-ing
;
Chen, Jui-ho
- In:
International journal of hospitality management
31
(
2012
)
4
,
pp. 1254-1263
Persistent link: https://www.econbiz.de/10009567524
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