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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Journal of electronic commerce research : JECR"
~subject:"Customer satisfaction"
~subject:"Social relations"
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Customer satisfaction
Social relations
Social Web
210
Social web
210
Internet marketing
133
Online-Marketing
133
Consumer behaviour
130
Konsumentenverhalten
130
Viral marketing
58
Virales Marketing
58
Brand management
56
Markenführung
56
social media
55
Beziehungsmarketing
46
Relationship marketing
46
Brand image
34
Markenimage
34
Advertising effects
33
Werbewirkung
33
Online retailing
32
Online-Handel
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Advertising
24
Werbung
24
Social network
23
Soziales Netzwerk
23
E-commerce
21
Electronic Commerce
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Facebook
17
Marketing management
16
Marketingmanagement
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electronic word-of-mouth
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Markenartikel
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social media marketing
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consumer behaviour
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Agrebi, Meriem
1
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Bailey, Ainsworth Anthony
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Ben Mimoun, Mohammed Slim
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Lin, Liang-Tay
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Luo, Xin
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Nambisan, Priya
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International journal of internet marketing and advertising : IJIMA
Journal of electronic commerce research : JECR
Journal of business research : JBR
37
Journal of retailing and consumer services
37
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
29
Technological forecasting & social change : an international journal
22
International journal of hospitality management
16
Asia Pacific journal of marketing and logistics
10
Information systems research : ISR
10
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Service business
10
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
9
Journal of hospitality marketing & management
9
Journal of internet commerce
9
Journal of management information systems : JMIS
9
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
9
Tourism management : research, policies, practice
9
International journal of electronic commerce : IJEC
8
Journal of travel and tourism marketing
8
Management information systems : mis quarterly
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
CESifo working papers
7
Cogent business & management
7
International journal of contemporary hospitality management
7
Journal of marketing communications
7
Electronic commerce research
6
Electronic commerce research and applications
6
International journal of business information systems : IJBIS
6
International journal of electronic marketing and retailing : IJEMR
6
International journal of networking and virtual organisations : IJNVO
6
Journal of marketing management : MM
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
The journal of services marketing
6
International journal of e-business research : an official publication of the Information Resources Management Association
5
Journal of service management
5
Journal of strategic marketing
5
MIS quarterly
5
NBER working paper series
5
The journal of brand management : an international journal
5
The service industries journal
5
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ECONIS (ZBW)
17
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17
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1
The impact of social media marketing activities on student desires : analysing the mediating role of brand identity, perceived value, and satisfaction
Mohseni, Mohammad Zia
;
Titkanloo, Saeed Jafari
- In:
International journal of internet marketing and …
16
(
2022
)
3
,
pp. 271-296
Persistent link: https://www.econbiz.de/10013256309
Saved in:
2
Customer satisfaction and loyalty with corporate multi-brand websites in an era of social media and misinformation
Agrebi, Meriem
;
Chandon, Jean Louis
;
Zaichkowsky, …
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 394-421
Persistent link: https://www.econbiz.de/10013256327
Saved in:
3
The acceptance of mobile advertising : a social or personal matter?
Nasution, Reza Ashari
;
Arnita, Devi
;
Aghniadi
- In:
International journal of internet marketing and …
15
(
2021
)
1
,
pp. 84-103
Persistent link: https://www.econbiz.de/10012512694
Saved in:
4
The identification of ideal social media influencers : integrating the social capital, social exchange, and social learning theories
Chia, Kai-Chieh
;
Hsu, Chih-Chen
;
Lin, Liang-Tay
;
Tseng, …
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
1
,
pp. 4-21
Persistent link: https://www.econbiz.de/10012519195
Saved in:
5
Analyzing the effect of social support and customer engagement on stickiness and repurchase intention in social commerce : a trust transfer perspective
Lee, Chao-Hsing
;
Chen, Chieh-Wen
;
Chen, Wen-Kuo
;
Lin, Ko-Han
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
4
,
pp. 363-381
Persistent link: https://www.econbiz.de/10012816296
Saved in:
6
Investigating the effects of interaction satisfaction and interaction immersion in social media on customer value creation
Shaykhzade, Fooziye
;
Alvandi, Mohsen
- In:
International journal of internet marketing and …
14
(
2020
)
3
,
pp. 258-274
Persistent link: https://www.econbiz.de/10012284808
Saved in:
7
Juxtaposing impacts of social media interaction experiences on e-commerce reputation
Li, Xichen
;
Liao, Qinyu
;
Luo, Xin
;
Wang, Yaoyu
- In:
Journal of electronic commerce research : JECR
21
(
2020
)
2
,
pp. 75-95
Persistent link: https://www.econbiz.de/10012295991
Saved in:
8
Remaining of current social network sites : an unconscious and conscious perspective
Huang, Hsin-Yi
;
Shih, Sheng-Pao
- In:
Journal of electronic commerce research : JECR
20
(
2019
)
2
,
pp. 118-140
Persistent link: https://www.econbiz.de/10012153951
Saved in:
9
Exploring social influence on hedonic buying of digital goods-online games’ virtual items
Hsieh, Jung-Kuei
;
Tseng, Ching-Yin
- In:
Journal of electronic commerce research : JECR
19
(
2018
)
2
,
pp. 164-185
Persistent link: https://www.econbiz.de/10011873192
Saved in:
10
The effects of network externalities and herding on user satisfaction with mobile social apps
Hong, Hong
;
Cao, Mukun
;
Wang, G. Alan
- In:
Journal of electronic commerce research : JECR
18
(
2017
)
1
,
pp. 18-31
Persistent link: https://www.econbiz.de/10011669595
Saved in:
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