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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"The journal of product & brand management"
~person:"Olbrich, Rainer"
~subject:"Advertising"
~type_genre:"Article in journal"
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International journal of internet marketing and advertising : IJIMA
The journal of product & brand management
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The effect of social media and advertising activities on affiliate marketing
Olbrich, Rainer
;
Schultz, Carsten D.
;
Bormann, Patrick
- In:
International journal of internet marketing and …
13
(
2019
)
1
,
pp. 47-72
Persistent link: https://www.econbiz.de/10012105499
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