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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
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Search: subject:"Virtuelle Realität"
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Virtual reality
7
Virtuelle Realität
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Consumer behaviour
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Online retailing
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Online-Handel
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purchase intention
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Akar, Ezgi
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Algharabat, Raed S.
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Dalgic, Tevfik
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International journal of internet marketing and advertising : IJIMA
Journal of business research : JBR
46
Journal of retailing and consumer services
44
International journal of networking and virtual organisations : IJNVO
25
Psychology & marketing
25
Tourism management : research, policies, practice
24
Technological forecasting & social change : an international journal
23
International journal of product development : IJPD
17
Virtual environments for corporate education : employee learning and solutions
17
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
16
International journal of production research
16
Synthetic worlds : emerging technologies in education and economics
15
Virtual worlds and e-commerce : technologies and applications for building customer relationships
15
Management information systems : mis quarterly
14
Managerial challenges and social impacts of virtual and augmented reality
14
Business horizons
13
Commercial transactions in the virtual world : issues and opportunities
13
International journal of retail and distribution management
11
Journal of marketing management : MM
11
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
11
Premier reference source
11
Advances in developing human resources : ADHR
10
Journal of management information systems : JMIS
10
Skill training in multimodal virtual environments
10
International journal of hospitality management
9
International journal of technology marketing : IJTMkt
9
Journal of promotion management : innovations in planning and applied research
9
SpringerLink / Bücher
9
Information systems research : ISR
8
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Springer eBook Collection
8
Augmented reality and virtual reality : the power of AR and VR for business
7
CESifo working papers
7
Cogent business & management
7
Electronic commerce research
7
Information systems and e-business management : ISeB
7
Information technology & tourism
7
International journal of consumer studies
7
Journal of electronic commerce research : JECR
7
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1
Understanding the virtual experiential value and its effect on travel intention
Li, Eldon Yu-zen
;
Chang, Fang-Kai
;
Jan, Anila
- In:
International journal of internet marketing and …
19
(
2023
)
3/4
,
pp. 263-285
Persistent link: https://www.econbiz.de/10014442600
Saved in:
2
Applications of virtual reality in marketing (2000-2020) : a 4C marketing-mix based review and future research agenda
Yadav, Nidhi
;
Sota, Shikha
;
Chaudhary, Harish
- In:
International journal of internet marketing and …
18
(
2023
)
2/3
,
pp. 121-147
Persistent link: https://www.econbiz.de/10014318248
Saved in:
3
Innovation from virtual brand community members may only be virtually effective
Barretta, Paul G.
;
Firat, A. Fuat
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 186-202
Persistent link: https://www.econbiz.de/10013041216
Saved in:
4
Factors of virtual influencer marketing influencing Generation Y consumers' purchase intention in Malaysia
Yoong Ruey Yap
;
Nurlida Ismail
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 437-458
Persistent link: https://www.econbiz.de/10014318238
Saved in:
5
How avatars help enhancing self-image congruence
Unal, Sevtap
;
Dalgic, Tevfik
;
Akar, Ezgi
- In:
International journal of internet marketing and …
12
(
2018
)
4
,
pp. 374-395
Persistent link: https://www.econbiz.de/10012139709
Saved in:
6
Conceptualising and modelling virtual product experience for online retailers
Algharabat, Raed S.
- In:
International journal of internet marketing and …
8
(
2014
)
4
,
pp. 300-319
Persistent link: https://www.econbiz.de/10011349108
Saved in:
7
Website design and e-consumer: effects and responses
Lorenzo, Carlota
;
Gómez, Miguel Ángel
;
Mollá, Alejandro
- In:
International journal of internet marketing and …
4
(
2007
)
1
,
pp. 114-141
Persistent link: https://www.econbiz.de/10003560345
Saved in:
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