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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~subject:"Brand image"
~type:"article"
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Brand image
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Consumer behaviour
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Bin Ismail, Hishamuddin
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Chong, Siong Choy
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Kim Piew Lai
1
Müller, Brigitte
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Tong, David Yong Kin
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International journal of internet marketing and advertising : IJIMA
Journal of business research : JBR
6
Tourism management : research, policies, practice
5
Journal of retailing and consumer services
4
Journal of promotion management : innovations in planning and applied research
3
Bridging the gap between advertising academia and practice
2
International journal of business information systems : IJBIS
2
International journal of hospitality management
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Marketing intelligence & planning
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The journal of brand management : an international journal
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The journal of product & brand management
2
Tourism management perspectives : TMP
2
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal
1
Business process management journal
1
Cases on branding strategies and product development : successes and pitfalls
1
Cogent economics & finance
1
Conference proceedings trends in business communication 2016
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
1
Enterprise information systems
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EuroMed journal of management : EMJM
1
European journal of marketing : EJM
1
Gadjah Mada international journal of business
1
Global business review
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Information systems and e-business management : ISeB
1
International journal of Indian culture and business management : IJICBM
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of business
1
International journal of business excellence : IJBEX
1
International journal of consumer studies
1
International journal of retail and distribution management
1
Journal for global business advancement : JGBA
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Journal for international business and entrepreneurship development
1
Journal of Islamic marketing
1
Journal of advertising : official publication of the American Academy of Advertising
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Journal of business ethics : JBE
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Do salient e-servicescape attributes predict online brand image?
Kim Piew Lai
;
Chong, Siong Choy
;
Bin Ismail, Hishamuddin
; …
- In:
International journal of internet marketing and …
9
(
2015
)
3
,
pp. 209-232
Persistent link: https://www.econbiz.de/10011497664
Saved in:
2
Consistency between brand image and website image : does it matter?
Müller, Brigitte
- In:
International journal of internet marketing and …
4
(
2007/08
)
4
,
pp. 350-361
Persistent link: https://www.econbiz.de/10003739606
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