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~isPartOf:"International journal of logistics economics and globalisation"
~subject:"Data mining"
~subject:"Market segmentation"
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Data mining
Market segmentation
Cluster analysis
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Clusteranalyse
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Consumer behaviour
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Konsumentenverhalten
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Marktsegmentierung
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Online retailing
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Online-Handel
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E-commerce
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Electronic Commerce
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India
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Indian consumer
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Indien
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Internet marketing
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K-means cluster analysis
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Online-Marketing
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Rundreiseproblem
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Travelling salesman problem
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cluster analysis
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commerce
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consumer purchase process
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consumer segmentation
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online buying behaviour
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online consumer
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segmentation
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Ahuja, Vandana
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Jain, Neha
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Sondhi, Neena
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International journal of logistics economics and globalisation
International journal of business information systems : IJBIS
9
Journal of travel and tourism marketing
7
Journal of retailing and consumer services
5
Decision support systems : DSS ; the international journal
4
European journal of operational research : EJOR
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Knowledge and information systems : an international journal
4
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
3
Journal of information & knowledge management : JIKM
3
Journal of international consumer marketing
3
Journal of strategic marketing
3
Applying predictive analytics within the service sector
2
Audit analytics in the financial industry
2
Conjoint measurement : methods and applications
2
European journal of marketing : EJM
2
I-KNOW '08 and I-MEDIA '08 : International Conferences on Knowledge Management and New Media Technology ; conference proceedings ; [Graz, Austria, September 3 - 5, 2008]
2
IEEE transactions on engineering management : EM
2
Information systems and e-business management : ISeB
2
Information technology & tourism
2
International journal of Indian culture and business management
2
International journal of applied management science
2
International journal of contemporary hospitality management
2
International journal of market research
2
International journal of networking and virtual organisations : IJNVO
2
International journal of sport management and marketing : IJSMM
2
International journal of technology management : IJTM
2
Jahrbuch der Absatz- und Verbrauchsforschung
2
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
2
Journal of marketing analytics : JMA
2
Journal of risk and financial management : JRFM
2
Journal of targeting, measurement and analysis for marketing
2
Journal of vacation marketing : an international journal
2
Marketing letters : a journal of research in marketing
2
Technological forecasting & social change : an international journal
2
The journal of consumer marketing
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Young consumers : insight and ideas for responsible marketers
2
99th Seminar, February 8-10, 2006, Bonn, Germany
1
Acta scientiarum polonorum / Oeconomia : czasopismo naukowe założone w 2001 roku przez polskie uczelnie rolnicze
1
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Segmenting the urban Indian online buyer : an exploratory study
Sondhi, Neena
- In:
International journal of logistics economics and …
6
(
2014/2017
)
2
,
pp. 145-160
Persistent link: https://www.econbiz.de/10011472329
Saved in:
2
Segmenting online consumers using K-means
cluster
analysis
Jain, Neha
;
Ahuja, Vandana
- In:
International journal of logistics economics and …
6
(
2014/2017
)
2
,
pp. 161-178
Persistent link: https://www.econbiz.de/10011472330
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