//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of management concepts and philosophy : IJMCP"
~subject:"Markenführung"
~subject:"Strategic management"
~subject:"Strategisches Management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Conceptual Model"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Markenführung
Strategic management
Strategisches Management
conceptual model
2
Brand image
1
Brand management
1
Consumer behaviour
1
Digital platform
1
Digitale Plattform
1
Higher education institution
1
Hochschule
1
India
1
Indien
1
Innovation
1
Innovation management
1
Innovationsmanagement
1
Konsumentenverhalten
1
Markenimage
1
digital platform usages
1
dyad-level innovation
1
dyads
1
individual images
1
innovation
1
management
1
management higher education
1
management problem-solving
1
online image
1
pair innovation
1
pairing
1
pairs
1
personal branding
1
process of surrogate branding
1
qualitative study
1
surrogate branding
1
young adults
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Ganesh B. E.
1
Garg, Akanksha
1
Jain, Varsha
1
Kitchen, Philip J.
1
Pathak-Shelat, Manisha
1
Published in...
All
International journal of management concepts and philosophy : IJMCP
The journal of product & brand management
2
Business Excellence and Management
1
Corporate governance : the international journal for effective board performance
1
International journal of entrepreneurship and small business
1
Journal for international business and entrepreneurship development
1
Journal of information & knowledge management : JIKM
1
Journal of management history
1
Problems and perspectives in management : PPM ; international research journal
1
Review of international business and strategy
1
Sport management review
1
The journal of business & industrial marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Discovering surrogate branding via online image development : a case from India
Jain, Varsha
;
Kitchen, Philip J.
;
Ganesh B. E.
;
Garg, …
- In:
International journal of management concepts and …
12
(
2019
)
3
,
pp. 342-359
Persistent link: https://www.econbiz.de/10012105416
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->