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~isPartOf:"International journal of managerial and financial accounting"
~isPartOf:"Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education"
~isPartOf:"Tourism management : research, policies, practice"
~type_genre:"Fallstudie"
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International journal of managerial and financial accounting
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
Tourism management : research, policies, practice
Journal of vacation marketing : an international journal
3
Harvard business review : HBR
2
Journal of business-to-business marketing
2
Academy of Management journal : AMJ
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China's reality and global vision : management research and development in China
1
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1
Edition Wissenschaft - Apprimus
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FOM-Edition
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Global business and organizational excellence : a review of research & best practices
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Harvard-Business-Manager : das Wissen der Besten
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Industrial and corporate change
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Instrumentarium zur Bearbeitung segmentierter Märkte
1
International journal of business and emerging markets : IJBEM
1
International journal of retail & distribution management
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International journal of technology management : IJTM
1
Journal of business market management : jbm
1
Journal of marketing
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Journal of real estate literature : a publication of the American Real Estate Society
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Journal of targeting, measurement and analysis for marketing
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Lehrbuch
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Marketing im Sport : Grundlagen und Trends des modernen Sportmarketing
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Marketing intelligence & planning
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Progress in tourism marketing
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Schriftenreihe Handel und Marketing
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Schriftenreihe Rationalisierung
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Schriftenreihe Unternehmensführung und Marketing
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Services marketing quarterly
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SpringerLink / Bücher
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Supply chain management : an international journal
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The international journal of human resource management
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The journal of consumer marketing
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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ECONIS (ZBW)
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1
Second-home owners' intention to purchase nature-based tourism activity products : a Norwegian case study
Tangeland, Torvald
;
Vennesland, Birger
;
Nybakk, Erlend
- In:
Tourism management : research, policies, practice
36
(
2013
),
pp. 364-376
Persistent link: https://www.econbiz.de/10009736167
Saved in:
2
Destination loyalty formation and travelers’ demographic characteristics : a multiple group analysis approach
Chi, Christina Geng-qing
- In:
Journal of hospitality & tourism research : JHTR ; the …
35
(
2011
)
2
,
pp. 191-212
Persistent link: https://www.econbiz.de/10009127644
Saved in:
3
A pragmatic and holistic approach to strategic formulation through adopting balanced scorecard, SWOT analysis and blue ocean strategy - a case study of a consumer product manufactu...
Koo, L. C.
;
Koo, Hannah
;
Luk, Lewis
- In:
International journal of managerial and financial accounting
1
(
2008/09
)
2
,
pp. 127-146
Persistent link: https://www.econbiz.de/10003806072
Saved in:
4
A benefit-based approach to market segmentation : a case study of an American specialty coffeehouse chain in Hong Kong
Tan, Amy Y. F.
;
Lo, Ada S. Y.
- In:
Journal of hospitality & tourism research : JHTR ; the …
32
(
2008
)
3
,
pp. 342-362
Persistent link: https://www.econbiz.de/10003747984
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