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~isPartOf:"International journal of pharmaceutical and healthcare marketing : IJPHM"
~person:"Wei, Mei-Ling"
~subject:"Advertising effects"
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Wei, Mei-Ling
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Do consumers perceive their doctors as influenced by pharmaceutical marketing communications? : a persuasion knowledge perspective
Wei, Mei-Ling
;
Delbaere, Majorie
- In:
International journal of pharmaceutical and healthcare …
9
(
2015
)
4
,
pp. 330-348
Persistent link: https://www.econbiz.de/10011479849
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