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~isPartOf:"International journal of production economics"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~person:"Frambach, Rudolf T."
~subject:"Innovationsdiffusion"
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Innovationsdiffusion
Diffusion of innovations
1
Innovation
1
Innovation diffusion
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International takeoff
1
Level of data aggregation
1
New product development
1
New product pricing
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New products
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Frambach, Rudolf T.
Arts, Joep W. C.
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International journal of production economics
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
The journal of product innovation management : an international publication of the Product Development & Management Association
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Pricing in the international takeoff of new products
Chandrasekaran, Deepa
;
Arts, Joep W. C.
;
Tellis, Gerard J.
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
3
,
pp. 249-264
Persistent link: https://www.econbiz.de/10009779986
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