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~isPartOf:"International journal of production economics"
~isPartOf:"Journal of business research : JBR"
~person:"Liang, Liping"
~person:"Pasirayi, Simbarashe"
~subject:"Distribution channel"
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Vertriebsweg
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Abnormal returns
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Ankündigungseffekt
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Börsenkurs
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Sequential-move game
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Liang, Liping
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International journal of production economics
Journal of business research : JBR
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ECONIS (ZBW)
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The effect of subscription-based direct-to-consumer channel additions on firm value
Pasirayi, Simbarashe
;
Fennell, Patrick B.
- In:
Journal of business research : JBR
123
(
2021
),
pp. 355-366
Persistent link: https://www.econbiz.de/10012430527
Saved in:
2
Choosing an online retail channel for a manufacturer : direct sales or consignment?
Wang, Cuixia
;
Leng, Mingming
;
Liang, Liping
- In:
International journal of production economics
195
(
2018
),
pp. 338-358
Persistent link: https://www.econbiz.de/10011802156
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