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~isPartOf:"International journal of production economics"
~isPartOf:"Reihe: Marketing, Handel und Management"
~subject:"Manufacturing industries"
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Manufacturing industries
Handelsmarke
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Store brand
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Balasubramanian, Ganesh
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Han, Yuqing
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Liang, Zhengbo
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Mao, Zhaofang
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Maruthasalam, Arulanantha Prabu Ponnachiyur
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International journal of production economics
Reihe: Marketing, Handel und Management
Department of Economics discussion paper series / University of Oxford
1
Ekonomika : međunarodni časopis za ekonomsku teoriju i praksu i društvena pitanja
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
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Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Chicago, Illinois, USA, 17 - 19 August 2012
1
Marktstrategische Veränderungen in der Hersteller-Handels-Dyade
1
Melbourne Institute working paper series
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Research
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Seoul journal of economics : SJE
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SpringerLink / Bücher
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The Australian economic review
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Working paper / Intellectual Property Research Institute of Australia
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Zeszyty naukowe / Akademia Ekonomiczna w Poznaniu
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ECONIS (ZBW)
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Mode of store-brand introduction and contracting sequence under manufacturer encroachment
Mao, Zhaofang
;
Han, Yuqing
;
Liang, Zhengbo
- In:
International journal of production economics
253
(
2022
),
pp. 1-26
Persistent link: https://www.econbiz.de/10013448503
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2
Substitution effect of retailer store brand and manufacturer encroachment
Balasubramanian, Ganesh
;
Maruthasalam, Arulanantha …
- In:
International journal of production economics
239
(
2021
),
pp. 1-19
Persistent link: https://www.econbiz.de/10012648818
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