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~isPartOf:"International journal of production economics"
~subject:"Preismanagement"
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Preismanagement
Brand management
8
Handelsmarke
8
Markenführung
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Store brand
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Brand
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Einzelhandel
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Markenartikel
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Retail trade
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Game theory
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Spieltheorie
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Lieferkette
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Pricing strategy
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Consumer behaviour
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Advertising
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Werbung
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Beziehungsmarketing
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Consumer rebates
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Customer returns policy
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Customization
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Karray, Salma
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Li, Gang
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Martín Herrán, Guiomar
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Matsubayashi, Nobuo
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International journal of production economics
Journal of retailing and consumer services
10
European journal of operational research : EJOR
4
Journal of retailing
4
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
2
European review of agricultural economics : ERAE
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Exzellenz in Markenmanagement und Vertrieb : Grundlagen und Erfahrungen
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IDEI working papers
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Journal of business research : JBR
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Journal of marketing channels : ... distribution systems, strategy, and management
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The journal of product & brand management
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Working papers / TSE : WP
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AFPC policy research report
1
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Applied economics
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Applied economics letters
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CESifo Working Paper
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Carleton economic papers : CEP
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Economic research report
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Economie & prévision : EP
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Electronic commerce research
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Empirical economics : a quarterly journal of the Institute for Advanced Studies
1
Essays in empirical industrial organization: applications of structural models in the retailing industry
1
Frontiers of economics in China : selected publications from Chinese universities
1
GITAM journal of management : a quarterly publication of GITAM Institute of Management
1
Handbook of pricing research in marketing
1
International journal of business competition and growth : IJBCG
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of management concepts and philosophy : IJMCP
1
International journal of production research
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
International journal of the economics of business
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Joint discussion paper series in economics : publ. by the Universities of Aachen, Gießen, Göttingen, Kassel, Marburg, Siegen
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Journal of agricultural & food industrial organization
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Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
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The impact of a store brand introduction in a supply chain with competing manufacturers : the strategic role of pricing and advertising decision timing
Karray, Salma
;
Martín Herrán, Guiomar
- In:
International journal of production economics
244
(
2022
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013185374
Saved in:
2
Premium store brand : product development collaboration between retailers and national brand manufacturers
Hara, Reiya
;
Matsubayashi, Nobuo
- In:
International journal of production economics
185
(
2017
),
pp. 128-138
Persistent link: https://www.econbiz.de/10011653879
Saved in:
3
Aggressive or partnership strategy : which choice is better for the national brand?
Amrouche, Nawel
;
Yan, Ruiliang
- In:
International journal of production economics
166
(
2015
),
pp. 50-63
Persistent link: https://www.econbiz.de/10011334066
Saved in:
4
The role of rebates in the hybrid competition between a national brand and a private label with present-biased consumers
Liang, Donghan
;
Li, Gang
;
Sun, Linyan
;
Chen, Yubao
- In:
International journal of production economics
145
(
2013
)
1
,
pp. 208-219
Persistent link: https://www.econbiz.de/10009785301
Saved in:
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