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~isPartOf:"International journal of production research"
~isPartOf:"Sport marketing quarterly : preferred journal of the Sport Marketing Association"
~isPartOf:"Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung"
~subject:"Brand"
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International journal of production research
Sport marketing quarterly : preferred journal of the Sport Marketing Association
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
Journal of global fashion marketing : JGfM
1
The journal of brand management : an international journal
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The journal of product & brand management
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The journal of product innovation management : an international publication of the Product Development & Management Association
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Consumers from emerging markets : perceptions and attitudes toward global sporting brands
Kim, Chiyoung
;
Heere, Bob
- In:
Sport marketing quarterly : preferred journal of the …
21
(
2012
)
1
,
pp. 19-31
Persistent link: https://www.econbiz.de/10009531613
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