//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~person:"Bijmolt, Tammo H. A."
~person:"Park, Chang Hee"
~subject:"Loyalty program"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Sales promotion"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Loyalty program
Consumer behaviour
2
Konsumentenverhalten
2
Kundenbindungsprogramm
2
Sales promotion
2
Verkaufsförderung
2
Bayes-Statistik
1
Bayesian estimation
1
Bayesian inference
1
Beziehungsmarketing
1
Bonus premiums
1
Consumer purchase behavior
1
Couponing
1
Einzelhandel
1
Food retailing
1
Grocery retailing
1
Hidden Markov models
1
Instant reward programs
1
Lebensmitteleinzelhandel
1
Leistungsentgelt
1
Loyalty program designs
1
Markov chain
1
Markov-Kette
1
Mobile promotions
1
Performance pay
1
Promotions
1
Purchase dynamics
1
Relationship marketing
1
Retail trade
1
Targeting
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Bijmolt, Tammo H. A.
Park, Chang Hee
Minnema, Alec
1
Natter, Martin
1
Nies, Salome
1
Non, Mariëlle
1
Park, Young-Hoon
1
Schweidel, David A.
1
more ...
less ...
Published in...
All
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Marketing letters : a journal of research in marketing
2
Foundations and trends in marketing : FTMKT
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The effects of mobile promotions on customer purchase dynamics
Park, Chang Hee
;
Park, Young-Hoon
;
Schweidel, David A.
- In:
International journal of research in marketing : IJRM ; …
35
(
2018
)
3
,
pp. 453-470
Persistent link: https://www.econbiz.de/10011943257
Saved in:
2
The impact of instant reward programs and bonus premiums on consumer purchase behavior
Minnema, Alec
;
Bijmolt, Tammo H. A.
;
Non, Mariëlle
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
1
,
pp. 194-211
Persistent link: https://www.econbiz.de/10011671966
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->