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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~person:"Kwapil, Claudia"
~person:"Liozu, Stephan"
~person:"Spann, Martin"
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Kwapil, Claudia
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of revenue and pricing management
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ECB Working Paper
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Innovation in pricing : contemporary theories and best practices
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Journal of business research : JBR
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Pricing decisions in the euro area : how firms set prices and why
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Sampling, discounts or pay-what-you-want : two field experiments
Kim, Ju-Young
;
Natter, Martin
;
Spann, Martin
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
3
,
pp. 327-334
Persistent link: https://www.econbiz.de/10010427984
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