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~isPartOf:"International journal of retail & distribution management"
~isPartOf:"Journal of the Academy of Marketing Science"
~language:"eng"
~language:"slv"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
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Konsumentenverhalten
Consumer behaviour
558
Einzelhandel
260
Retail trade
260
Relationship marketing
233
Beziehungsmarketing
232
Marketing management
131
Marketingmanagement
131
USA
131
United States
131
Brand management
125
Markenführung
125
Customer satisfaction
107
Kundenzufriedenheit
107
Online retailing
96
Online-Handel
96
Brand image
89
Markenimage
89
Dienstleistungsqualität
78
Service quality
78
Salespeople
72
Verkaufspersonal
72
Innovation
69
Lieferantenmanagement
67
Supplier relationship management
67
Market research
62
Marktforschung
62
Firm performance
60
Unternehmenserfolg
59
Marketing
58
Supply chain
57
Theory
57
Lieferkette
56
Theorie
56
Distribution channel
54
Vertriebsweg
54
Internet marketing
53
Online-Marketing
53
E-commerce
52
Electronic Commerce
52
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21
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554
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4
Type of publication (narrower categories)
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Article in journal
Collection of articles of several authors
Aufsatz in Zeitschrift
558
Conference paper
4
Konferenzbeitrag
4
Sammelwerk
4
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Grewal, Dhruv
9
Kumar, V.
7
Bagozzi, Richard P.
5
Cliquet, Gérard
5
Faultrier, Brigitte de
5
Carpenter, Jason M.
4
Diallo, Mbaye Fall
4
Hagtvedt, Henrik
4
Hennig-Thurau, Thorsten
4
Homburg, Christian
4
Kenning, Peter
4
Kukar-Kinney, Monika
4
Monroe, Kent B.
4
Moschis, George P.
4
Ruyter, Ko de
4
Blut, Markus
3
Boulay, Jacques
3
Brasel, S. Adam
3
Burton, Scot
3
Cleeren, Kathleen
3
Deli-Gray, Zsuzsa
3
Dellaert, Benedict G. C.
3
Feenstra, Florence
3
Hamilton, Rebecca W.
3
Hota, Monali
3
Hoyer, Wayne D.
3
Kim, Hye-yŏng
3
Kim, Youn-kyung
3
Lim, Chae Mi
3
Motyka, Scott
3
Muzellec, Laurent
3
Newman, Christopher L.
3
Noble, Stephanie M.
3
Parsons, Andrew G.
3
Runyan, Rodney
3
Schlager, Tobias
3
Sotgiu, Francesca
3
Swoboda, Bernhard
3
Toporowski, Waldemar
3
Verhoef, Peter C.
3
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International journal of retail & distribution management
Journal of the Academy of Marketing Science
Journal of retailing and consumer services
1,929
Journal of business research : JBR
1,892
International journal of consumer studies
754
International journal of hospitality management
723
Psychology & marketing
652
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
European journal of marketing : EJM
347
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of international consumer marketing
312
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
Journal of marketing communications
295
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Marketing letters : a journal of research in marketing
289
The journal of consumer marketing
284
Cogent business & management
283
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Journal of marketing
277
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
Marketing intelligence & planning
241
Food policy : economics planning and politics of food and agriculture
240
Young consumers : insight and ideas for responsible marketers
239
Journal of food products marketing
231
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ECONIS (ZBW)
558
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1
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558
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1
AI increases unethical consumer behavior due to reduced anticipatory guilt
Kim, Taewoo
;
Lee, Hyejin
;
Kim, Michelle Yoosun
;
Kim, SunAh
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
4
,
pp. 785-801
Persistent link: https://www.econbiz.de/10014326643
Saved in:
2
The brand that wasn’t there : the impact of brand displacement on viewer engagement and brand attitude
Kristofferson, Kirk
;
Dunn, Lea
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
3
,
pp. 716-745
Persistent link: https://www.econbiz.de/10014251263
Saved in:
3
Disposal-based scarcity : how overstock reduction methods influence consumer brand perceptions and evaluations
Oanh Dinh Yen Nguyen
;
Bucic, Tania
;
Ngo, Liem Viet
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
6
,
pp. 1305-1326
Persistent link: https://www.econbiz.de/10014446668
Saved in:
4
The effect of disease anthropomorphism on compliance with health recommendations
Wang, Lili
;
Touré-Tillery, Maferima
;
McGill, Ann L.
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
2
,
pp. 266-285
Persistent link: https://www.econbiz.de/10014251155
Saved in:
5
Effectiveness of engagement initiatives across engagement platforms : a meta-analysis
Blut, Markus
;
Kulikovskaja, Viktorija
;
Hubert, Marco
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 941-965
Persistent link: https://www.econbiz.de/10014336009
Saved in:
6
Examining post-purchase consumer responses to product automation
Smith, Leah Warfield
;
Rose, Randall Lee
;
Zablah, Alex R.
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
3
,
pp. 530-550
Persistent link: https://www.econbiz.de/10014251237
Saved in:
7
Family responses to resource scarcity
Hosany, A. R. Shaheen
;
Hamilton, Rebecca W.
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
6
,
pp. 1351-1381
Persistent link: https://www.econbiz.de/10014446689
Saved in:
8
From tablet to table : how augmented reality influences food desirability
Fritz, William
;
Hadi, Rhonda
;
Stephen, Andrew
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
3
,
pp. 503-529
Persistent link: https://www.econbiz.de/10014251232
Saved in:
9
Healthy in the wrong way : mismatching of marketers' food claim use and consumers' preferences in the United States but not France
Chandon, Pierre
;
Cadario, Romain
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
1
,
pp. 153-173
Persistent link: https://www.econbiz.de/10013493164
Saved in:
10
Hideous but worth it : distinctive ugliness as a signal of luxury
Cesareo, Ludovica
;
Townsend, Claudia
;
Pavlov, Eugene
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
3
,
pp. 636-657
Persistent link: https://www.econbiz.de/10014251253
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