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~isPartOf:"International journal of retail & distribution management"
~subject:"Brand management"
~subject:"Sports economics"
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International journal of retail & distribution management
International journal of sport management and marketing : IJSMM
44
International journal of sports marketing & sponsorship
36
European Sport management quarterly : ESMQ
34
Sport marketing quarterly : preferred journal of the Sport Marketing Association
29
Journal of sport management : the official journal of the North American Society of Sport Management
24
Sport management review
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Journal of business research : JBR
9
International journal of sport finance
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Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
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Sport, Business and Management : an international journal ; SBM
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The journal of brand management : an international journal
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Edward Elgar E-Book Archive
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Journal of strategic marketing
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Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
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European journal of operational research : EJOR
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Exzellentes Sponsoring : innovative Ansätze und Best Practices für das Markenmanagement
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Journal of promotion management : JPM
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Journal of sports economics
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SpringerLink / Bücher
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An Elgar research collection
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Asia Pacific journal of marketing and logistics
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Elgar original reference
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European journal of international management : EJIM
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European journal of marketing : EJM
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International journal of business and globalisation : IJBG
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Routledge international handbooks
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The journal of product & brand management
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Applied economics
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Asian economic policy review : AEPR
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BestMasters
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Estudios de economía aplicada : revista promovida por Asepelt, Asociación de Economía Aplicada
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Eventmanagement und Marketing im Sport : emotionale Erlebnisse und kommerzieller Erfolg
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Gabler Edition Wissenschaft
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Gabler Edition Wissenschaft / Markt- und Unternehmensentwicklung
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International journal of advertising : the quarterly review of marketing communications
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International journal of event and festival management
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International journal of revenue management : IJRM
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Journal of business strategy
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Retailing and sport
Runyan, Rodney C.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10009521916
Saved in:
2
Consumer-brand relationships in sport : brand personality and identification
Carlson, Brad D.
;
Donavan, D. Todd
;
Cumiskey, Kevin J.
- In:
International journal of retail & distribution management
37
(
2009
)
4
,
pp. 370-384
Persistent link: https://www.econbiz.de/10009521998
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