//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of retail and distribution management"
~person:"Farsky, Mario"
~person:"Loureiro, Sandra Maria Correia"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Markenimage"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
1
Brand
1
Brand familiarity
1
Brand image
1
Brand management
1
Consumer behaviour
1
Consumer empowerment
1
Consumer engagement
1
Integrated interactions
1
Konsumentenverhalten
1
Markenartikel
1
Markenführung
1
Markenimage
1
Omnichannel retailing
1
Relationship marketing
1
S-O-R framework
1
Social Web
1
Social web
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Farsky, Mario
Loureiro, Sandra Maria Correia
Hu, Da-Chian
2
Liao, Shu-Hsien
2
Atkinson-Toal, Aarron
1
Ben Taieb, Seifeddine
1
Bezes, Christophe
1
Burmann, Christoph Klaus
1
Cavender, RayeCarol
1
Chen, Shaoyuan
1
Choi, Duckyeon
1
Chung, Jae-Eun
1
Dandotiya, Gunjan
1
Duh, Helen Inseng
1
Fang, Yi-Wen
1
Fukuda, Susumu
1
Gil Saura, Irene
1
Hai Minh Ngo
1
Hamdan, Lara
1
Itani, Omar S.
1
Jain, Kokil
1
Jeong, So Won
1
Jin, Byoungho
1
Kim, Dongyoup
1
Le, Hoang T. P. M.
1
Lee, Minyoung
1
Lee, Seung Hwan Mark
1
Liu, Hui-Ling
1
Liu, Minghao
1
Liu, Ran
1
Liu, Ting
1
Malhotra, Gunjan
1
Moritaka, Masahiro
1
Park, Jungkun
1
Pwaka, Oliver
1
Ramadan, Zahy
1
Roßmann, Patrick
1
Ruiz-Molina, Maria-Eugenia
1
Sarkar, Abhigyan
1
Sarkar, Juhi Gahlot
1
Schade, Michael
1
more ...
less ...
Published in...
All
International journal of retail and distribution management
Journal of retailing and consumer services
4
Journal of promotion management : innovations in planning and applied research
2
The journal of product & brand management
2
Baltic journal of management
1
Challenges and trends in modern banking
1
Cogent business & management
1
Die Betriebswirtschaft : DBW
1
E-business : state of the art of ICT based challenges and solutions
1
International journal of business performance management
1
International journal of hospitality management
1
International journal of retail & distribution management
1
International journal of wine business research : IJWBR
1
Journal of communication management
1
Journal of hospitality marketing & management
1
Journal of marketing
1
Journal of promotion management : JPM
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Managing globalization : new business models, strategies and innovation
1
Marketing : ZFP ; journal of research and management
1
Marketing letters : a journal of research in marketing
1
Qualitative market research : an international journal
1
Research papers on marketing and retailing
1
Schmalenbach business review : sbr
1
The journal of brand management : an international journal
1
The service industries journal
1
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
1
World review of entrepreneurship, management and sustainable development
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Engaging with omnichannel brands : the role of consumer empowerment
Itani, Omar S.
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 238-261
Persistent link: https://www.econbiz.de/10013552701
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->