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~isPartOf:"International journal of services and operations management"
~person:"Verma, Rajeev"
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Impact of service co-creation on performance of firms : the mediating role of market oriented strategies
Verma, Rajeev
;
Rajagopal
;
Mercado, Pável Reyes
- In:
International journal of services and operations management
15
(
2013
)
4
,
pp. 449-466
Persistent link: https://www.econbiz.de/10009786589
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