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~isPartOf:"International journal of sport management and marketing : IJSMM"
~isPartOf:"Journal of historical research in marketing"
~person:"Brown, Stephen"
~subject:"USA"
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International journal of sport management and marketing : IJSMM
Journal of historical research in marketing
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Retro from the get-go : reactionary reflections on
marketing
's yestermania
Brown, Stephen
- In:
Journal of historical research in marketing
5
(
2013
)
4
,
pp. 521-536
Persistent link: https://www.econbiz.de/10010200707
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