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~isPartOf:"International journal of sport management and marketing : IJSMM"
~person:"Ashill, Nicholas J."
~subject:"Sponsorship"
~subject:"USA"
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Ashill, Nicholas J.
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International journal of sport management and marketing : IJSMM
Industrial marketing management : the international journal for industrial and high-tech firms
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Value in a multiple perspective view of sports sponsorship
Davies, John
;
Daellenbach, Kate
;
Ashill, Nicholas J.
- In:
International journal of sport management and marketing …
3
(
2008
)
3
,
pp. 184-200
Persistent link: https://www.econbiz.de/10003665185
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