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~isPartOf:"International journal of sport management and marketing : IJSMM"
~person:"Bahng, Chang-ki"
~subject:"Brand image"
~subject:"USA"
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A demographic and behavioural profile and comparison of customers attending Grand-Am, IndyCar and NASCAR weekends at Watkins Glen International
DePerno, Daniel
;
Heisey, Kevin
;
Han, Peter
;
Bahng, Chang-ki
- In:
International journal of sport management and marketing …
8
(
2010
)
1/2
,
pp. 30-48
Persistent link: https://www.econbiz.de/10008650626
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