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~isPartOf:"International journal of sports marketing & sponsorship"
~language:"eng"
~subject:"Sportökonomik"
~subject:"sports economics"
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Sportökonomik
sports economics
Sports economics
10
Sportmarketing
9
Sports marketing
9
Professional sports
7
Profisport
7
Sport
6
Sports
6
Consumer behaviour
5
Konsumentenverhalten
5
Sponsoring
4
Sponsorship
4
Football
3
Fußball
3
Sport event
3
Sport organization
3
Sportorganisation
3
Sportveranstaltung
3
Advertising effects
2
China
2
Gambling
2
Glücksspiel
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Sport policy
2
Sportpolitik
2
Werbewirkung
2
Athletes
1
Bayesian hierarchical multinomial logit model
1
Beziehungsmarketing
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Celebrity endorsement
1
Celebrity-Werbung
1
Chinese sports
1
Conspicuous sport consumption
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Discrete choice
1
Discrete choice experiment
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Diskrete Entscheidung
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Experiment
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Football management
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Football tickets
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Freizeit
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English
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Desbordes, Michel
2
Liu, Dongfeng
2
Zhang, James J.
2
Balliauw, Matteo
1
Becerra, Mario
1
Claussen, Cathryn L.
1
De Borger, Bruno L.
1
Drayer, Joris
1
Dwyer, Brendan
1
Goos, Peter
1
Ha, Jae-Pil
1
Hayduk, Ted, III
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Heo, Jun
1
Huyghe, Benjamin
1
Kang, Sun J.
1
Kim, Doyeop
1
Kim, Kyoungtae
1
Kim, Tae Hee
1
Kim, Yu Kyoum
1
Ko, Yong Jae
1
Koo, Gi-Yong
1
Pansari, Anita
1
Roy, Subhadip
1
Santomier, James
1
Song, Huimin
1
Truyts, Thomas
1
Walker, Matthew
1
Yim, Brian H.
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International journal of sports marketing & sponsorship
Journal of sports economics
97
International journal of sport finance
42
European Sport management quarterly : ESMQ
29
Journal of sport management : the official journal of the North American Society of Sport Management
26
Applied economics
24
International journal of sport management and marketing : IJSMM
24
Scottish journal of political economy : the journal of the Scottish Economic Society
18
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
17
Sport management review
17
Edward Elgar E-Book Archive
15
Review of industrial organization : RIO
15
New horizons in the economics of sport
14
Sport, Business and Management : an international journal ; SBM
14
European journal of operational research : EJOR
11
Discussion paper series / IZA
10
The regulation of sport in the European Union
10
The economics of competitive sports
9
Journal of economic literature
8
Working paper series
8
Working papers / Faculty of Applied Economics, Universiteit Antwerpen
8
Working papers / Institute for Strategy and Business Economics, University of Zurich
8
Disequilibrium sports economics : competitive imbalance and budget constraints
7
Economics discussion papers
7
SpringerLink / Bücher
7
Advances in sports economics
6
Economic papers : a journal of applied economics and policy
6
Hamburg contemporary economic discussions
6
Middlebury College working paper series
6
Public finance and management : PFM
6
Applied economics letters
5
Department of Economics discussion papers / Monash University
5
Empirical economics : a journal of the Institute for Advanced Studies, Vienna, Austria
5
IMA journal of management mathematics
5
Optimal strategies in sports economics and management
5
Oxford review of economic policy
5
The sports business in the Pacific Rim : economics and policy
5
An Elgar reference collection
4
Asian economic policy review : AEPR
4
Berichte aus der Sportökonomie
4
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ECONIS (ZBW)
10
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1
Why do fans go to football games? : a discrete choice analysis of ticket buyers' preferences
Becerra, Mario
;
Balliauw, Matteo
;
Goos, Peter
;
De …
- In:
International journal of sports marketing & sponsorship
25
(
2024
)
1
,
pp. 88-108
Persistent link: https://www.econbiz.de/10014504950
Saved in:
2
A comparative analysis of sports gambling in the United States
Dwyer, Brendan
;
Hayduk, Ted, III
;
Drayer, Joris
- In:
International journal of sports marketing & sponsorship
23
(
2022
)
4
,
pp. 684-706
Persistent link: https://www.econbiz.de/10013370470
Saved in:
3
A re-examination of conspicuous sport consumption theory on golf and skiing from leisure involvement perspective
Song, Huimin
;
Zeng, Ting-ting
;
Yim, Brian H.
- In:
International journal of sports marketing & sponsorship
23
(
2022
)
4
,
pp. 727-747
Persistent link: https://www.econbiz.de/10013370474
Saved in:
4
Sport business in China : current state and prospect
Liu, Dongfeng
;
Zhang, James J.
;
Desbordes, Michel
- In:
International journal of sports marketing & sponsorship
18
(
2017
)
1
,
pp. 2-10
Persistent link: https://www.econbiz.de/10011695186
Saved in:
5
Sport business in China
Zhang, James J.
(
ed.
);
Liu, Dongfeng
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011695462
Saved in:
6
Sport fans in a "smart sport" (SS) age : drivers of smartphone use for sport consumption
Ha, Jae-Pil
;
Kang, Sun J.
;
Kim, Yu Kyoum
- In:
International journal of sports marketing & sponsorship
18
(
2017
)
3
,
pp. 281-297
Persistent link: https://www.econbiz.de/10011781793
Saved in:
7
Sport league website : an effective marketing communication tool for corporate sponsors
Kim, Doyeop
;
Walker, Matthew
;
Heo, Jun
;
Koo, Gi-Yong
- In:
International journal of sports marketing & sponsorship
18
(
2017
)
3
,
pp. 314-327
Persistent link: https://www.econbiz.de/10011781803
Saved in:
8
Owner or endoser? : investigating the effectiveness of celebrity owners of sports teams as endorsers
Roy, Subhadip
;
Pansari, Anita
- In:
International journal of sports marketing & sponsorship
15
(
2014
)
2
,
pp. 89-106
Persistent link: https://www.econbiz.de/10010258211
Saved in:
9
New media, branding and global sports sponsorship
Santomier, James
- In:
International journal of sports marketing & sponsorship
10
(
2008/09
)
1
,
pp. 15-28
Persistent link: https://www.econbiz.de/10003788526
Saved in:
10
The effects of sport involvement, sponsor awareness and corporate image on intention to purchase sponsors' products
Ko, Yong Jae
;
Kim, Kyoungtae
;
Claussen, Cathryn L.
; …
- In:
International journal of sports marketing & sponsorship
9
(
2007/08
)
2
,
pp. 79-94
Persistent link: https://www.econbiz.de/10003678103
Saved in:
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