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~isPartOf:"International journal of sports marketing & sponsorship"
~person:"Kwak, Dae Hee"
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Consumer behaviour
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Sport
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Sportmarketing
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Sports marketing
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Kwak, Dae Hee
Biscaia, Rui
4
Ko, Yong Jae
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Zhang, James J.
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Desbordes, Michel
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Matsuoka, Hirotaka
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O'Reilly, Norm
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International journal of sports marketing & sponsorship
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
European Sport management quarterly : ESMQ
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of management & organization : journal of Australian and New Zealand Academy of Management
1
Journal of sport management : the official journal of the North American Society of Sport Management
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Management decision : MD
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Exploring the empirical evidence of social desirability bias (SDB) in sport consumer research
Park, Youngho
;
Kwak, Dae Hee
- In:
International journal of sports marketing & sponsorship
23
(
2022
)
1
,
pp. 173-189
Persistent link: https://www.econbiz.de/10012797848
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No games to watch : empirical analysis of sport fans' stress and coping strategies during COVID-19 lockdown
Kwon, Youngbum
;
Kwak, Dae Hee
- In:
International journal of sports marketing & sponsorship
23
(
2022
)
1
,
pp. 190-208
Persistent link: https://www.econbiz.de/10012797849
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