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~isPartOf:"International journal of technology marketing : IJTMkt"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~subject:"Content management"
~subject:"Konsumentenverhalten"
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Content management
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International journal of technology marketing : IJTMkt
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of management information systems : JMIS
7
Information economics and policy : IEP
5
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
4
Journal of retailing and consumer services
4
Electronic commerce research and applications
3
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3
Institute for Prospective Technological Studies digital economy working paper
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Springer eBook Collection
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European journal of marketing
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Gabler Edition Wissenschaft / Markt- und Unternehmensentwicklung
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Handel und Internationales Marketing Retailing and International Marketing
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Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of business ethics : JOBE
2
Journal of the Academy of Marketing Science
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MIS quarterly
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Management information systems : mis quarterly
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Marketing letters : a journal of research in marketing
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Product experience
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SpringerLink / Bücher
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Acta Universitatis Oeconomicae Helsingiensis / A
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American economic journal : a journal of the American Economic Association
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Applied Marketing Science /Angewandte Marketingforschung
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Arbeitsbericht des Instituts für Wirtschaftsinformatik und Neue Medien
1
Atlantic economic journal : AEJ
1
Beiträge zur betriebswirtschaftlichen Forschung
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Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
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CESifo working papers
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CPI Antitrust Chronicle, July, 2022
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Colombo business journal : international journal of theory & practice
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Contentmanagement.de Praxis-Bibliothek
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Decision support systems : DSS ; the international journal
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Dissertation.de
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E-Business, M-Business und T-Business : digitale Erlebniswelten aus Sicht von Consulting-Unternehmen
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Digital content marketing's role in fostering consumer engagement, trust, and value : framework, fundamental propositions, and implications
Hollebeek, Linda D.
;
Macky, Keith
- In:
Journal of interactive marketing : a quarterly …
45
(
2019
),
pp. 27-41
Persistent link: https://www.econbiz.de/10011997974
Saved in:
2
An analysis of consumer behaviour when adopting technological innovation : a Brazilian perspective of e-books
Oliveira Mota, Márcio de
;
Oliveira Arruda Gomes, …
- In:
International journal of technology marketing : IJTMkt
6
(
2011
)
2
,
pp. 101-115
Persistent link: https://www.econbiz.de/10009405922
Saved in:
3
Beyond trial : consumer assimilation of electronic channels
Johnson, Devon S.
- In:
Journal of interactive marketing : a quarterly …
22
(
2008
)
2
,
pp. 28-44
Persistent link: https://www.econbiz.de/10003747477
Saved in:
4
RSS as a new international e-marketing opportunity
Edvardsson, Ingi Runar
;
Whitehead, Nik J.
- In:
International journal of technology marketing : IJTMkt
3
(
2008
)
3
,
pp. 293-303
Persistent link: https://www.econbiz.de/10003764292
Saved in:
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