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~isPartOf:"International journal of the economics of business"
~isPartOf:"Journal of marketing communications"
~person:"Lee, Joonghwa"
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Native advertising in mobile applications : thinking styles and congruency as moderators
Park, Haseon
;
Kim, Soojung
;
Lee, Joonghwa
- In:
Journal of marketing communications
26
(
2020
)
6
,
pp. 575-595
Persistent link: https://www.econbiz.de/10012263749
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