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~isPartOf:"International marketing review"
~isPartOf:"Journal of business economics : JBE"
~isPartOf:"Journal of marketing research : JMR"
~subject:"Bayes-Statistik"
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Mapping online consumer search
Kim, Jun B.
;
Albuquerque, Paulo
;
Bronnenberg, Bart J.
- In:
Journal of marketing research : JMR
48
(
2011
)
1
,
pp. 13-27
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