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~isPartOf:"JMM : the international journal on media management"
~isPartOf:"Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung"
~subject:"Business model"
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JMM : the international journal on media management
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
Brand Planning : starke Strategien für Marken und Kampagnen
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Management von Medienunternehmen : digitale Innovationen - crossmediale Strategien
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The future of video platforms : key questions shaping the TV and video industry
Gimpel, Gregory
- In:
JMM : the international journal on media management
17
(
2015
)
1
,
pp. 25-46
Persistent link: https://www.econbiz.de/10011292777
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2
XIPAX - the ad community
Böck, Stefan
- In:
Transfer, Werbeforschung & Praxis : Zeitschrift für …
54
(
2008
)
3
,
pp. 38-40
Persistent link: https://www.econbiz.de/10003756047
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