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~isPartOf:"Jahrbuch der Absatz- und Verbrauchsforschung"
~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~isPartOf:"La politica : metodi, storie, teorie"
~person:"Franses, Philip Hans"
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Jahrbuch der Absatz- und Verbrauchsforschung
Journal of advertising : official publication of the American Academy of Advertising
La politica : metodi, storie, teorie
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ECONIS (ZBW)
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Finding the keys to creativity in ad agencies : using climate, dispersion, and size to examine award performance
Verbeke, Willem J. M. I.
;
Franses, Philip Hans
;
Blanc, …
- In:
Journal of advertising : official publication of the …
37
(
2008
)
4
,
pp. 121-130
Persistent link: https://www.econbiz.de/10003808357
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