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~isPartOf:"Jahrbuch der Absatz- und Verbrauchsforschung"
~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~isPartOf:"La politica : metodi, storie, teorie"
~subject:"United States"
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Jahrbuch der Absatz- und Verbrauchsforschung
Journal of advertising : official publication of the American Academy of Advertising
La politica : metodi, storie, teorie
Journal of advertising research
8
The Routledge companion to advertising and promotional culture
5
Working paper / National Bureau of Economic Research, Inc.
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American journal of agricultural economics
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International journal of advertising : the quarterly review of marketing communications
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The history of advertising
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Academy of Management journal : AMJ
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European journal of marketing : EJM
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Journal of business ethics : JOBE
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Journal of economics & management strategy : JEMS
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Journal of historical research in marketing
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Routledge studies in the history of marketing
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The Routledge companion to marketing and feminism
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Trademarks, brands, and competitiveness
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Women in PR history
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Advertising, promotion, and new media
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American journal of business : applying research to practice ; AJB
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Best practices in talent management : how the world's leading corporations manage, develop, and retain top talent
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Business history review
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Chris Argyris : critical evaluations in business and management
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Corporate creativity : developing an innovative organization
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Gender in management : an international journal
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Get both sides of the story
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Global advertising practice in a borderless world
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Handbook of research on international advertising
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Harvard Business School Marketing Unit Working Paper
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Harvard Business School Research Paper Series # 15-093
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Industrial marketing management : the international journal for industrial and high-tech firms
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Inside marketing : practices, ideologies, devices
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International key facts
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JMM : the international journal on media management
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Journal of advertising
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Journal of business venturing
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of current issues and research in advertising : JCIRA
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Intraorganizational conflict within advertising agencies : antecedents and outcomes
De Gregorio, Federico
;
Cheong, Yunjae
;
Kim, Kihan
- In:
Journal of advertising : official publication of the …
41
(
2012
)
3
,
pp. 19-34
Persistent link: https://www.econbiz.de/10009738529
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2
Passion, expertise, politics, and support : creative dynamics in advertising agencies
Sasser, Sheila L.
;
Koslow, Scott
- In:
Journal of advertising : official publication of the …
41
(
2012
)
3
,
pp. 5-18
Persistent link: https://www.econbiz.de/10009738530
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