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~isPartOf:"Jena research papers in business and economics : working and discussion paper series School of Economics and Business Administration Friedrich Schiller University Jena"
~person:"Helm, Roland"
~subject:"Theorie"
~type_genre:"Arbeitspapier"
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Jena research papers in business and economics : working and discussion paper series School of Economics and Business Administration Friedrich Schiller University Jena
Jenaer Schriften zur Wirtschaftswissenschaft : Arbeits- und Diskussionspapiere der Wirtschaftswissenschaftlichen Fakultät der Friedrich-Schiller-Universität Jena
13
Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft
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ECONIS (ZBW)
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Marketing control in international HQs-subsidiary working relationships : the role of environmental uncertainty
Helm, Roland
;
Schmitz, Christian
;
Kreiter, Susanne
-
2009
Persistent link: https://www.econbiz.de/10003928166
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2
Analysis and evaluation of moderator effects in regression models : state of art, alternatives and empirical example
Helm, Roland
;
Mark, Antje
-
2008
Persistent link: https://www.econbiz.de/10003798811
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3
Optimal stimulation level theory and exploratory consumer behavior : an analysis of underlying structures across product categories
Helm, Roland
;
Landschulze, Sebastian
-
2008
Persistent link: https://www.econbiz.de/10003716923
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4
Identification of unacceptable attribute levels for preference measurement : an empirical comparison of different methods
Helm, Roland
;
Huber, Frank
;
Sattler, Henrik
;
Steiner, …
-
2008
Persistent link: https://www.econbiz.de/10003716931
Saved in:
5
EVAS - a new method for the customer-oriented selection of an Evoked-Set based Attribute-Set for preference measurement
Steiner, Michael
;
Helm, Roland
-
2007
Persistent link: https://www.econbiz.de/10003507838
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