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~isPartOf:"Journal of Asian finance, economics and business : JAFEB"
~person:"Tobing, Rudy P."
~subject:"Brand loyalty"
~subject:"Markenführung"
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Brand loyalty
Markenführung
Brand Orientation
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Brand image
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Brand management
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Consumer behaviour
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Information and Communication Technology
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Internal Brand Equity
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Konsumentenverhalten
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Tobing, Rudy P.
Abdul Rahman Zahari
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Alif, Gunawan
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Anridho, Nadia
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Halim, Rizal Edy
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Huong Thi Thu Pham
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Jegatheesan Rajadurai
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Nguyen Phuoc Thien
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Noor Azlinna Azizan
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Pham Hung Cuong
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Puteri Fadzline Muhamad Tamyez
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Suroso
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Journal of Asian finance, economics and business : JAFEB
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Relationship brand orientation and internal
brand
equity
at internet service providers : an organization change readiness effect
Tobing, Rudy P.
;
Suroso
;
Halim, Rizal Edy
;
Alif, Gunawan
- In:
Journal of Asian finance, economics and business : JAFEB
7
(
2020
)
2
,
pp. 181-193
Persistent link: https://www.econbiz.de/10012667282
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