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~isPartOf:"Journal of Business Ethics"
~isPartOf:"Journal of retailing"
~person:"Breugelmans, Els"
~subject:"Online store choice"
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Online store choice
Consumer behaviour
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Konsumentenverhalten
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Food retailing
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Lebensmitteleinzelhandel
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Distribution channel
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E-commerce
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Electronic Commerce
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Lebensmittelhandel
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Online retailing
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Online-Handel
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Retail trade
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Vertriebsweg
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Grocery shopping
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Multichannel retailing
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Preismanagement
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Pricing strategy
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Sales promotion
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Verkaufsförderung
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Advertising effects
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Beziehungsmarketing
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Category expansion
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Internet marketing
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Kaufentscheidung
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Marketing management
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Marketing mix
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Marketingmanagement
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Multi-channel grocery shopping
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Multi-channel retailing
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Online buying experience
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Online grocery shopping
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Campo, Katia
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The impact of the multi-channel retail mix on online store choice : does online experience matter?
Melis, Kristina
;
Campo, Katia
;
Breugelmans, Els
;
Lamey, Lien
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 272-288
Persistent link: https://www.econbiz.de/10011309679
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