//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of advertising"
~person:"Russell, Cristel Antonia"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Advertising"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Advertising
3
Werbung
3
Advertising effects
2
Werbewirkung
2
Artificial intelligence
1
Chatbot
1
Communication media
1
Kommunikationsmedien
1
Künstliche Intelligenz
1
Product Placement
1
Product placement
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Russell, Cristel Antonia
Eisend, Martin
8
Huh, Jisu
7
Rodgers, Shelly
5
Segijn, Claire M.
4
Septianto, Felix
4
Campbell, Colin L.
3
Kim, Su Jung
3
Lee, Wei-Na
3
Liu-Thompkins, Yuping
3
Lou, Chen
3
Malthouse, Edward C.
3
Rößner, Anna
3
Srivastava, Jaideep
3
Stafford, Marla Royne
3
Chang, Chingching
2
Coleman, Catherine A.
2
Dens, Nathalie
2
Dodoo, Naa Amponsah
2
Feng, Yang
2
Gurrieri, Lauren
2
Hudders, Liselot
2
Kees, Jeremy
2
Koslow, Scott
2
Kwak, Hyokjin
2
Laczniak, Russell N.
2
Matthes, Jörg
2
Nelson, Michelle R.
2
Pelsmacker, Patrick de
2
Puzakova, Marina
2
Romero, Marisabel
2
Ruyter, Ko de
2
Sands, Sean
2
Schau, Hope Jensen
2
Seo, Yuri
2
Strycharz, Joanna
2
Taylor, Charles Raymond
2
Ulqinaku, Aulona
2
West, Douglas C.
2
Youn, Nara
2
more ...
less ...
Published in...
All
Journal of advertising
International journal of advertising : the quarterly review of marketing communications
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of advertising research
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
ChatGPT, AI advertising, and advertising research and education
Huh, Jisu
;
Nelson, Michelle R.
;
Russell, Cristel Antonia
- In:
Journal of advertising
52
(
2023
)
4
,
pp. 477-482
Persistent link: https://www.econbiz.de/10014339293
Saved in:
2
Strategies and tools to enhance the use of dynamic audiovisual stimuli in academic advertising research
Hamby, Anne
;
Russell, Cristel Antonia
- In:
Journal of advertising
52
(
2023
)
4
,
pp. 633-642
Persistent link: https://www.econbiz.de/10014339497
Saved in:
3
Expanding the agenda of research on product placement : a commercial intertext
Russell, Cristel Antonia
- In:
Journal of advertising
48
(
2019
)
1
,
pp. 38-48
Persistent link: https://www.econbiz.de/10012201392
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->