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~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Working Papers / International Association of Sport Economists - IASE"
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Maennig, Wolfgang
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International Association of Sport Economists - IASE
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Journal of advertising : official publication of the American Academy of Advertising
Journal of business research : JBR
Working Papers / International Association of Sport Economists - IASE
Journal of sports economics
115
European Sport management quarterly : ESMQ
104
Journal of sport management : the official journal of the North American Society of Sport Management
97
International journal of sport management and marketing : IJSMM
91
Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Event- und Impaktforschung
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Sports event management : the Caribbean experience
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European journal of marketing : EJM
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Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
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Working Papers / Institut für Außenhandel und Wirtschaftsintegration, Fachbereich Volkswirtschaftslehre
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Asian economic policy review : AEPR
7
International journal of advertising : the quarterly review of marketing communications
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Journal of hospitality marketing & management
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ECONIS (ZBW)
28
RePEc
9
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1
Determinants of football TV audience : the straight and ancillary effects of the presence of the local team on the FIFA world cup
Uribe, Rodrigo
;
Buzeta, Cristian
;
Manzur, Enrique
; …
- In:
Journal of business research : JBR
127
(
2021
),
pp. 454-463
Persistent link: https://www.econbiz.de/10012494428
Saved in:
2
Sports fans and innovation : an analysis of football fans' satisfaction with video assistant refereeing through social identity and argumentative theories
Winand, Mathieu
;
Schneiders, Christopher
;
Merten, Sebastian
- In:
Journal of business research : JBR
136
(
2021
),
pp. 99-109
Persistent link: https://www.econbiz.de/10012663266
Saved in:
3
The path to game-day attendance runs through sports fan rituals
Fazal-e-Hasan, Syed
;
Neale, Larry
;
Sekhon, Harjit
; …
- In:
Journal of business research : JBR
137
(
2021
),
pp. 308-318
Persistent link: https://www.econbiz.de/10012665717
Saved in:
4
How business legacy influences organising body legitimacy in the delivery of mega events : the drift to myth at Rio 2016
Merendino, Alessandro
;
Bek, David
;
Timms, Jill
- In:
Journal of business research : JBR
129
(
2021
),
pp. 29-42
Persistent link: https://www.econbiz.de/10012509296
Saved in:
5
Introduction to special issue on sport marketing and sponsorship
Bee, Colleen
;
Dalakas, Vassilis
- In:
Journal of business research : JBR
124
(
2021
),
pp. 695-697
Persistent link: https://www.econbiz.de/10012494003
Saved in:
6
The impact of environmental CSR-linked sport sponsorship on attitude toward the sponsor depending on regulatory fit
Habitzreuter, Anna Mei
;
Koenigstorfer, Joerg
- In:
Journal of business research : JBR
124
(
2021
),
pp. 720-730
Persistent link: https://www.econbiz.de/10012494006
Saved in:
7
The company you keep : brand image transfer in concurrent event sponsorship
Boronczyk, Felix
;
Breuer, Christoph
- In:
Journal of business research : JBR
124
(
2021
),
pp. 739-747
Persistent link: https://www.econbiz.de/10012494013
Saved in:
8
The impact of name and shame disclosure strategies on sponsor and ambusher brand attitude
Wolfsteiner, Elisabeth
;
Grohs, Reinhard
;
Reisinger, Heribert
- In:
Journal of business research : JBR
124
(
2021
),
pp. 770-779
Persistent link: https://www.econbiz.de/10012494019
Saved in:
9
Team identification, discrete emotions, satisfaction, and event attachment : a social identity perspective
Prayag, Girish
;
Mills, Hamish
;
Lee, Craig
;
Soscia, Isabella
- In:
Journal of business research : JBR
112
(
2020
),
pp. 373-384
Persistent link: https://www.econbiz.de/10012230614
Saved in:
10
Destination beliefs, event satisfaction and post-visit product receptivity in event marketing : results from a tourism experience
Mainolfi, Giada
;
Marino, Vittoria
- In:
Journal of business research : JBR
116
(
2020
),
pp. 699-710
Persistent link: https://www.econbiz.de/10012257672
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